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Travel Agents: Google Thinks You’re Hot

Google Sees What You’ve Got Going On!

By Vickie Sam Paget, Sky Blue Content

Endangered species, you say? The travel agent?

Ha! I think not.

In fact, if you take a look at global Google trends for the last week, you’ll find that the term ‘travel agency’ was the third most popular travel-related term that people searched for after ‘insurance’ and ‘travel insurance’.

Yes, the travel agent is alive and kicking.

The modern travel agent is a spirited creature who has risen out of the flames of low-price online booking engines to evolve into a highly-specialized expert with a razor-like focus on its niche market. It embraces technology and utilizes industry knowledge in order to enhance the customer experience. And most importantly, today’s travel agent saves clients stress and time.

A dying breed? The travel agent? No way. Just ask Google. The travel agent is hot.

The author: Sky Blue Vickie

Located in beautiful Vancouver, BC, Vickie Sam Paget is a gifted travel and tourism storyteller. She's a talented word wizard with 17 years of experience in B2B and B2C travel and tourism journalism, editing, copywriting, audience-building and content publishing across the globe. She spends her days happily wrestling with her creative muscle in order to compose truly engaging travel writing content for truly exceptional travel businesses.